Product Strategy
Problem Framing · MVP · Prioritization · Product Logic
(About — Ali Akkaya)
(Profile)
I'm a Senior UI/UX Designer working on complex products — payments, commerce, superapps and operational platforms — and the brand and web systems that hold them together.
Senior UI/UX Designer with 8+ years across fintech, B2B and e-commerce, enterprise platforms, mobility and consumer mobile products — working on mobile, web and kiosk products, from user flows and information architecture to scalable design systems and developer handoff.
Download CV(Experience)
2025 — Present(Figensoft / Tiko)
Payments, POS and B2B SaaS platforms
I work across fintech and B2B platforms including Tiko POS, İYS and LunchCard, covering mobile, web and kiosk experiences — from payment collection and transaction tracking to reporting, recurring payments and developer-ready handoff.
2021 — 2025(Macellan)
Superapp, mobility and enterprise products
I designed mobile and web product experiences across Macellan SuperApp, Bulut Fleet and Lagina Signature — shaping user flows, interaction models and interface systems for consumer, mobility and operational workflows.
2018 — 2021(Akinon)
Multi-brand commerce systems
I worked on high-traffic e-commerce experiences across multiple storefronts — PLP, PDP, cart, checkout, campaign modules and product-card patterns that needed to stay reusable while adapting to each brand's retail rhythm.
Ongoing(Brand & web systems)
The system around the product
Alongside product work, I design brand and web systems — brand identity for Figensoft and Posta Güvercini, and websites for Figensoft, Posta Güvercini and Macellan.
(Product Design)
I shape the system around the product.
From strategy and flows to interface design, systems, prototyping and developer-ready handoff, I turn complex product work into clearer structures.
UX & Flows
Flows · IA · Logic · Edge Cases
Interface Design
Mobile · Dashboards · POS · Backoffice
Design Systems
Components · Tokens · Patterns · States
Prototyping & Testing
Prototypes · A/B · Usability · Iteration
Developer Handoff
Specs · States · Behavior · QA
Product Strategy
Problem Framing · MVP · Prioritization · Product Logic
UX & Flows
Flows · IA · Logic · Edge Cases
Interface Design
Mobile · Dashboards · POS · Backoffice
Design Systems
Components · Tokens · Patterns · States
Prototyping & Testing
Prototypes · A/B · Usability · Iteration
Developer Handoff
Specs · States · Behavior · QA
Product Strategy
Problem Framing · MVP · Prioritization · Product Logic
UX & Flows
Flows · IA · Logic · Edge Cases
Interface Design
Mobile · Dashboards · POS · Backoffice
Design Systems
Components · Tokens · Patterns · States
Prototyping & Testing
Prototypes · A/B · Usability · Iteration
Developer Handoff
Specs · States · Behavior · QA
(Selected brands, products & case work)(12)
A mix of companies, products, platforms and selected case-study contexts from professional and portfolio work. Brands such as Samsung, Sephora, Lacoste and A101 are Akinon clients whose storefront / commerce experiences I designed while at Akinon — not direct clients. Hepsiburada is a self-directed case study, not a client engagement.