I design the product and brand systems behind payments, commerce and operational platforms.
I work across mobile, web, POS, backoffice and brand touchpoints — turning complex flows into clear interfaces, consistent systems and developer-ready handoff.
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Figensoft · Virtual POS / merchant dashboard
A virtual POS merchant dashboard where businesses can track payment activity, refunds, settlements and terminal status in one place without losing transaction-level detail.
Product design case study
Macellan · Consumer superapp / mobile ecosystem
A multi-service superapp that brings payments, wallet, in-store payment, remote ordering, loyalty and subscriptions into one clear structure across mobile, kiosk and field-device surfaces — without turning the home into a crowded menu.
Product design case study
Self-directed product design case study for Hepsiburada · Gifting commerce
A self-directed mobile-commerce case study designed around gifting scenarios where standard checkout starts to break: unknown address, delivery uncertainty, surprise delivery, photo approval and order tracking.
Product design case study
Akinon · Multi-brand commerce platform
PLP, PDP, cart, checkout and campaign patterns used across different storefronts on the Akinon platform — designed to preserve shared commerce logic while adapting to each brand.
Product design case studyAlongside the product case studies above — brand-identity and corporate-web systems built around the products, drawing from the same system rather than standing alone.
From product design and e-commerce to design systems, brand, web and developer-ready handoff — I build reusable systems that stay consistent across product, brand and web.
Apps · Dashboards · POS · SaaS
Corporate Sites · Landing · Marketing Web
Logo · Visual Language · Identity Systems
Components · Tokens · Patterns · States
Storefronts · PLP/PDP · Cart · Checkout
Specs · States · Behavior · QA
Apps · Dashboards · POS · SaaS
Corporate Sites · Landing · Marketing Web
Logo · Visual Language · Identity Systems
Components · Tokens · Patterns · States
Storefronts · PLP/PDP · Cart · Checkout
Specs · States · Behavior · QA
Apps · Dashboards · POS · SaaS
Corporate Sites · Landing · Marketing Web
Logo · Visual Language · Identity Systems
Components · Tokens · Patterns · States
Storefronts · PLP/PDP · Cart · Checkout
Specs · States · Behavior · QA
A mix of companies, products, platforms and selected case-study contexts from professional and portfolio work. Brands such as Samsung, Sephora, Lacoste and Pierre Cardin are Akinon clients whose storefront / commerce experiences I designed while at Akinon — not direct clients. Hepsiburada is a self-directed case study, not a client engagement.
Product, interface and visual-design work recognised in competition, exhibition and selection contexts.
An awarded sustainability app concept focused on helping people understand, track and reduce their personal carbon footprint through lower-impact habits.
EU–Turkey Climate Ambassador ProgramMobile app concept · UX/UIView project4thAn awarded app redesign that reworks the Turkish Language Association dictionary experience around search, reading and mobile use.
TDK app redesign competitionApp redesign · Information architectureView projectSelectedA poster developed through typography, composition and visual rhythm, selected for the Type Unite poster exhibition.
Type Unite Poster ExhibitionTypography · Poster designView projectA few questions teams usually ask about my process.
I model the system before designing screens. I map roles, states and decision points; then design the happy path and failure paths together. Before moving into interface detail, I make sure the product structure is clear — so the visual layer sits on a solid foundation.
